|New Effort Focused on Girls and Education Unveiled at Clinton Global Initiative|
Intel Corporation, Room to Read, and CARE advance their commitment to girls, women, and education through a new global social action campaign and film
NEW YORK--(BUSINESS WIRE)--At the Clinton Global Initiative Annual Meeting in New York City today, Nicholas Kristof, New York Times columnist and author, moderated a panel session focused on better preparing girls for the world. Unveiled during the panel was a new global initiative titled 10x10: Connect the Dots, Educate Girls, Change the World. This effort will be dedicated to the education of girls from all parts of the globe.
10x10 is a groundbreaking film and social action campaign that amplifies the importance of investing in girls and compels people to action. 10x10 features avenues for direct and immediate action on behalf of girls in the developing world.
According to Tom Yellin, President of the Documentary Group and 10x10, “Adolescent girls in the developing world are the best investment we can make in our collective future. In a changing media landscape, we have to find innovative ways to bring powerful, important stories to the global public. 10x10 does just this—it uses the power of storytelling and the media to give millions of people the tools to create actionable change for girls around the world.”
“There is overwhelming evidence that investing in adolescent girls in the developing world creates transformative change for families, communities, and entire countries,” said Shelly Esque, Vice President of Intel Corporate Affairs Group and President, Intel Foundation. “Intel has a long legacy of investment in student and teacher programs which has had direct impact on the education, and therefore economic viability, of young women. Intel has long realized the significance of investing in girls, and we are looking to this new effort to provide partnership opportunities to increase the overall impact. 10x10 is remarkable because it multiplies previously siloed efforts and moves people from the what to the how in creating tangible change for girls in the developing world.”
This commitment to action and new model of deeply integrated collaboration by corporations and nonprofit organizations to affect change for girls worldwide is poised to create far-reaching action and impact, with over 1 million girls in the developing world who stand to be directly reached by the commitment.
“We are thrilled to be involved with 10x10, to shine a light on how change happens when you educate girls,” said John Wood, Founder of Room to Read. “10x10 will support our programs and help raise funds to reach and educate even more girls!”
According to Helene Gayle, President and CEO of CARE, “CARE's partnership with 10x10 couldn't come at a better time. The 10x10 team has years of experience telling stories that make a difference, and we know from our own experience that powerful storytelling is critical. This is a unique opportunity to significantly amplify our own work. But what we love most is the community-building at the heart of 10x10. It is just what the movement needs and we are thrilled to help guide and support a project that will change millions of girls' lives.”
Potential strategic partners are encouraged to contact 10x10. For more information please visit www.10x10act.org.
About 10x10 and The Documentary Group
10x10 (www.10x10act.org) is a nonprofit project conceived by The Documentary Group, an award-winning group of producers and directors who were the team behind Peter Jennings’ documentaries at ABC News. The Documentary Group creates non-fiction of the highest quality to reach the broadest possible audience. 10x10 will use the power of media to compel action by telling the most urgent stories that need to be heard right now—the stories of 600 million adolescent girls in the developing world.